Hi, I’m Divna.

I’m a content designer, strategist, and researcher with a master’s degree in UX design and 4 years of experience developing content in the tech industry.

I’ve written everything from in-product copy to customer interviews, articles, newsletters, blog posts, webinars, and white papers for companies like UserTesting and Nasdaq.

Check out samples of my work below, or connect with me on LinkedIn.

View samples of my work ✍🏻

UX writing for tool redesign

Microcopy / Usability testing / Content design

Increasing ease of use and lowering barrier of entry for UserTesting users.

Infusing brand voice in microcopy

Brand voice / Microcopy / Testing

Communicating important information and maintaining a consistent brand voice.

Thought leadership at finance company

Interviews / Blog content / Copy editing

Communicating value and translating complex concepts into digestible content.

Check out my latest writing 💡

UX writing and marketing writing: what’s the difference?

UX writing, content marketing–it’s all just writing, right? Word nerds might beg to differ.

This article outlines some of the main differences and similarities between UX writing and content marketing by drawing on my personal experience working in both fields.